The Kansas City Chiefs made headlines during Black Friday with their game against the Las Vegas Raiders, contributing to the NFL's record-breaking viewership numbers. The league experienced its most-watched games ever during the holiday period, surpassing previous years' numbers.
Chiefs-Raiders Showdown
The Chiefs-Raiders matchup saw a significant increase in viewership compared to previous years, with an average of 13.51 million viewers tuning in to watch the game. The game peaked at 17.43 million viewers at 6pm ET, showcasing the immense popularity of the defending back-to-back Super Bowl champions.
Prime Video Success
Amazon Prime Video, which hosted the Black Friday game, reported a massive 41 percent rise in viewership, solidifying its position as a key player in NFL broadcasting. This success marks the second year in a row that Prime Video has seen significant growth in NFL viewership.
The combination of the Chiefs' on-field performance and the off-field romance between Taylor Swift and Travis Kelce has contributed to the increased reach and popularity of both the team and the league.
Thanksgiving Day Ratings
The NFL also saw high ratings on Thanksgiving Day, with an average of 34.2 million viewers across three games broadcasted by FOX, CBS, and NBC. The New York Giants' victory over the Dallas Cowboys on FOX attracted the highest peak viewership of 38.8 million viewers.
Despite a seven percent drop in viewership from the previous year's Thanksgiving game, the Giants-Cowboys matchup still garnered impressive numbers and ranked among the top-viewed Thanksgiving games in NFL history.
Record-Breaking Performances
CBS set a record for the highest viewership of an early Thanksgiving game with the Chicago Bears-Detroit Lions matchup, which drew an average of 37.5 million viewers. Additionally, the Dolphins-Packers game on NBC during prime time, though experiencing a slight decrease from the previous year, still attracted a significant audience of 26.1 million viewers.
Keywords: Kansas City Chiefs, NFL, Black Friday, Thanksgiving Day, viewership, record-breaking games