Strong Demand for Premium Residential Properties Continues
New Delhi, Jun 18 (PTI) - Real estate major DLF Ltd has achieved a historic milestone by selling all 1,164 luxury apartments for approximately Rs 11,000 crore within just one week of launching its new housing project in Gurugram. This success reflects the strong demand for premium residential properties from both end-users and investors, showcasing the company's market leadership.
The project, named DLF Privana North, is part of a 116-acre integrated township located in Sectors 76 and 77, Gurugram. It consists of 1,152 flats (4BHK) and 12 penthouses spread across 17.7 acres. The six towers rise up to stilt+50 storeys, making them the tallest residential structures developed by DLF to date.
Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, expressed, "The development embodies DLF's vision of delivering expansive living spaces, breathtaking views, and privacy in the sky." The overwhelming sales response underscores the latent demand for DLF offerings, driven by the success of their previous projects.
DLF had earlier announced an investment of around Rs 5,500 crore for the development of this luxury housing project in Gurugram. The company had previously launched and sold out two projects within the same township - 'DLF Privana West' and 'DLF Privana South' - for around Rs 12,800 crore.
DLF, the largest real estate firm in India in terms of market capitalization, reported record sales bookings of Rs 21,223 crore in the 2024-25 fiscal year, marking a 44% increase from the previous year. The company remains optimistic about the sustained housing demand and plans to introduce new products from a well-diversified pipeline to capitalize on this momentum.
On the financial front, DLF's net profit surged to Rs 4,366.82 crore in the last fiscal year from Rs 2,723.53 crore in the preceding year. The total income also saw a significant rise, reaching Rs 8,995.89 crore in the 2024-25 fiscal year.